Breweriana Spotlight: Glass Advertising Signs

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Glass signs stand as relics of advertising, tracing their origins back to the early 19th century. In the 1800s, as businesses sought innovative ways to captivate the attention of passersby. The emergence of glass signs marked a transformative moment in … Continued

Breweriana Spotlight: Tin-Over-Cardboard Signs

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Tin-Over-Cardboard signs hold a unique place in the world of collectibles, blending craftsmanship, advertising, and nostalgia. These signs also known as TOC signs, often used for advertising products or businesses, have a rich history dating back to the late 19th … Continued

Prohibition’s Shadow: Racketeering & Bootlegging

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The Prohibition era in the United States, spanning from 1920 to 1933, is synonymous with the rise of organized crime and the flourishing of gangster racketeering. This period, characterized by the nationwide ban on the sale, production, and transportation of … Continued

Behind Closed Doors: The Culture of Speakeasies During Prohibition

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The Prohibition era in the United States, spanning from 1920 to 1933, gave rise to a culture of speakeasies—secretive establishments where patrons could indulge in illicit alcohol away from the prying eyes of law enforcement. This period, marked by the … Continued

Brewing Against the Odds: Near Beer, Malt, and Cereal Beverages

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The era of Prohibition in the United States, spanning from 1920 to 1933, brought about a dramatic shift in the nation’s drinking culture. While the 18th Amendment banned the production, sale, transportation, advertising, and consumption of alcoholic beverages; it gave … Continued

The History of the Adam Scheidt Brewery

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The Adam Scheidt Brewing Company was founded in 1861 in Norristown, Pennsylvania. Adam Scheidt Sr. and his brother, Matthias, began their brewing business in the family’s basement. They used traditional German brewing methods to create their first beer, which they … Continued

Edge-Lit Neon Signs: History & Innovators

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Neon signs have been a staple of advertising and entertainment since the early 1900s, but it wasn’t until the mid-20th century that a new innovation revolutionized the industry: the edge-lit neon sign. This type of sign was developed independently various … Continued

A Glimpse into Brewing History: 1886 Reading Brewery Relic Found

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Reading, PA – September 9, 2023 – A remarkable piece of brewing history has resurfaced in Reading, Pennsylvania; Chad Campbell, a dedicated local breweriana collector and owner of the website www.brewaf.com recently uncovered a large metal building facade sign dating … Continued

The Evolution of the Beer Can

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The history of the beer can began in the early 20th century when breweries were looking for a way to package and sell their beer to a wider audience. Prior to this, beer was primarily sold in bottles or kegs, … Continued

The Golden Age of Porcelain Signs

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Porcelain advertising signs have a long and fascinating history. The earliest known porcelain signs date back to the late 1800s, when they were used to advertise products such as soap, tobacco, breweries, and patent medicines. These early signs were often … Continued