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Old Reading Beer Gus TOC Sign
$350.00
Condition: Fair
Era: 1930’s
Brewery: Old Reading Brewing Company
Location: Reading, PA
Makers Mark: Permanent Sign & Display Company
1 in stock
Category: Signs
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Sunshine Premium Beer Bus Sign
Condition: Excellent
Era: 1950’s
Brewery: Sunshine Brewing Company
Location: Reading, PA
Dimensions: 10 W" by 9.5 H"
Material: Painted Metal
National Beer Lighted Sign
Here is a National Beer Lighted Sign from the National Brewing Company located in Baltimore, MD. This National Beer Lighted Sign is from the 1950’s era and is in very good condition for it’s age.
This sign is approximately 30″ wide and made of reverse-painted glass mounted in a back-lit metal body. The lettering on this sign reads “National Beer” and “Quality so good you can taste it!”. Sign like these would have been display as a bar back display or hung in tavern windows to advertise National Beer and National Bohemian Beer (Natty Boh) to patrons.
Presidential Rye Whiskey Clock
Here is a Presidential Rye Whiskey Clock from the E. De. Lue & Company Distillery located in Chicago, IL. This pre-prohibition era Rye Whiskey Clock is from between 1896 to 1918 and is in excellent condition considering how old it is. This clock is easily over 100 years old and is't amazing that it still operates and keeps accurate time too.
It's approximately 12" by 10" by 5" and is made of cast iron with a winding mechanical clock at the top. The cast text on the clock body reads "Presidential Pure Rye Malt" across the top and "The Best Medicinal Whiskey In America" across the bottom with the "E. De. Lue & Co. Chicago Sole Prop's" across the base. A Cast Iron Clock like this would have originally been displayed on a back bar display or general store countertop to advertise Presidential Medicinal Whiskey to patrons.
Schmidt’s Ale Glass Sign
Here is a Schmidt’s Ale Glass Sign from the C. Schmidt & Sons Brewery located in Philadelphia, PA. This Schmidt’s Ale Glass Sign is from the 1940s era and is in excellent condition considering how old it is.
This sign was made by the Ohio Advertising Display Company located in Cincinnati, OH. It is made of reverse-painted glass with 2 tacker strips on the back for display. Signs like this one would have been tacked to the mirror of a bar back or on the wall of a tavern to advertise Schmidt’s Ale to patrons.




